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AUDIENCE OVERLAP API

See where two creators reach the same people

Submit a set of creators on the same platform and get back how many followers they share. Build a roster that adds new reach instead of paying twice for the same audience.

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@jennierubyjane · Reel · 2d ago
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Audience Overlap API

Shared vs unique

Exact split of overlapping and unique followers per creator.

True combined reach

Deduplicated headcount across your whole roster.

Stop paying twice

Spot the followers two creators both bill you to reach.

IG, TikTok, YouTube

Compare creators on the same platform across the big three.

Roster building

Add creators who bring new people, not the same ones.

  • Unique-follower percentage for every creator you compare.
  • Spot the pairs with high overlap before you sign both.
  • Rank candidates by the fresh audience they actually add.
  • Feed the numbers straight into your selection tools.
Unique reach per creator
@jennierubyjane78%
@rachel.venya71%
@tasyafarasya64%
HOW IT WORKS

From key to production in four steps.

01

Authenticate

Add your API token to the Authorization header.

02

Submit creators

POST a platform and a list of usernames to compare.

03

Wait for job

Overlap runs async; we fire a webhook when done.

04

Fetch result

GET the job by id for the full overlap breakdown.

THE ENDPOINT

One call. Structured data back.

POST /api/fairservice/audience-overlap
POST /api/fairservice/audience-overlap
curl -X POST "https://stg.api.fair-indonesia.com/api/fairservice/audience-overlap" \
  -H "Authorization: <your_token>" \
  -H "Content-Type: application/json" \
  -d '{
    "platform": "instagram",
    "identifiers": ["jennierubyjane", "rachel.venya", "tasyafarasya"]
  }'
FAQ

Frequently asked questions

How does audience overlap work?+

Our engine cross-analyzes follower graphs to find shared accounts between creators.

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